Bacon barters. Social-media roasts. Selfies during the Oscars. These are just some of the business-building brainstorms that transpired under the watch of our Top Digital Marketers. The list, curated by Ad Age’s editors and reporters, recognizes the talents behind some of today’s smartest interactive marketing, whether it be for consumer companies like Coca-Cola and Johnson & Johnson or business-to-business giants like SAP and IBM. The 18 big thinkers listed here will be honored at a cocktail reception in San Francisco on Sept. 17 during Ad Age’s Digital Conference.

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