Pizza Hut has added Publicis Groupe’s MRY to its agency roster following a pitch, according to people familiar with the matter.

MRY will support social media strategy, industry executives told Ad Age.

In June 2011, Pizza Hut awarded its digital marketing and social media business to IPG’s Martin and its e-commerce business to Huge. It had already been working with Martin for a couple of years. But last September it moved its creative business to Dentsu’s McGarryBowen from Martin. Huge and Pizza Hut parted ways months ago, according to people familiar with the matter.

Continue reading at AdAge.com

Source: http://adage.com/article/digital/pizza-hut-taps-mry-digital-agency/292158/?utm_source=Digital&utm_medium=feed&utm_campaign=Feed:+AdvertisingAge/Digital

For more Social Media News visit http://www.buzzmouth.com

Advertisements
  1. Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: